How and Why Spotify Bought Joe Rogan’s Podcast

Published: June 15, 2020, 1:39 a.m.

Joe Rogan, one of the world’s most popular podcasters is making his show, The Joe Rogan Experience, a Spotify exclusive. This is huge industry-changing news. The show wasn’t even available in Spotify up until this point, and the company is reportedly already spending more than $100 million to bring it over.

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