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b'Regardless of where you\\u2019ve set up a dealership, leads are the lifeline of your business. You can go to any manager in any of these car shops, and they\\u2019ll all tell you that their top priority is getting quality leads.

But if the automotive industry is limited to the same resources for lead generation, is anybody really profiting? In this scenario, all the dealerships are just fighting over the same information. There\\u2019s nothing special or evolutive about getting this data. What dealerships need to have is the opportunity to go and meet people differently.

As it turns out, Jason Rigby knows a lot about the automotive industry. In this episode, he explains how lead generation works for car dealerships today\\u2014and how TARTLE provides a superior alternative.

Don\\u2019t Waste Your Time and Effort

When dealerships can create more varied connections, they get better at identifying blind spots. They can connect to people who may have been left out of the lead generation lists that everyone is fighting over.

In addition, if dealerships are just trying to get as many leads as possible, you\\u2019re just getting \\u201cpassive aggressive information.\\u201d Jason Rigby coined this term to refer to the information that you get after interrupting someone\\u2019s online experience with a form they need to fill out.

So if you are a car dealership, what can you do after that? How can you be so sure that they actually wanted to buy a car when they filled out that form? How strong is their intent? Sure, these people received a targeted ad through some online system and they happened to click on your banner. But what are your chances of actually getting to converse with that person?

Let TARTLE Help With Lead Generation

With all these questions, it\\u2019s clear that there are plenty of loopholes to traditional lead generation.

You deserve to have good leads that convert into sales. Leads that aren\\u2019t shared with every other dealership in the area. Leads that give you the opportunity to establish a working relationship with the people who will someday buy your cars.

With TARTLE, you have the power to decide how much you are paying for the leads you need. The TARTLE platform offers fully qualified leads that allows you to establish a relationship with the person. You have a closer relationship with your target audience because you are getting data packets directly from these individuals.\\xa0

Closing Thoughts

At this point, you might be a little skeptical. So what\\u2019s in it for TARTLE?

Alexander McCaig makes it clear: TARTLE does not earn anything from any of your data transactions. It\\u2019s a free marketplace with the goal of bringing people closer together. We want to create ethically sourced leads and connect people to the people they need.

If you are running a business on tight margins and dealing in risky ventures, we understand how important it is to safeguard your assets. That\\u2019s why you need to be pre-emptive. Invest in systems and platforms that think of your safety as well.\\xa0

You decide what your data\\u2019s worth.

TCAST is brought to you by TARTLE.

A global personal data marketplace that allows users to sell their personal information anonymously when they want to, while allowing buyers to access clean ready to analyze data sets on digital identities from all across the globe.

The show is hosted by Co-Founder and Source Data Pioneer Alexander McCaig and Head of Conscious Marketing Jason Rigby.

What\'s your data worth?

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