Helping Enterprises Ethically Establish Relationships with End Customers: TARTLE Welcomes New Chief Revenue Officer Martin Herrick to Champion this Process

Published: Nov. 15, 2021, 4:30 p.m.

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TARTLE is adding to its leadership team with Martin Herrick as Chief Revenue Officer.\\xa0

Martin has a wealth of experience in education and finance, having worked in higher education for seven years before transitioning to the private education lending space.\\xa0

He has held roles as Chief Revenue Officer in the fintech space, working on a new financial asset class called Income Share Agreements (ISAs).


Prior to this, Martin has made an impact in other C-suite and executive positions. He worked as the Vice President for Business Development, and eventually the Senior Vice President, for Education Loan Source in the Greater San Diego Area from 2014 to 2019.

Martin\\u2019s work with TARTLE brings him closer to individuals who are struggling to gain access to higher education.

\\u201cThe users who will be using TARTLE to fill out education packets are probably in the blind spot of most colleges and universities, who don\\u2019t have a direct line of access to these students,\\u201d he explained, \\u201cThey\\u2019re not going in to talk to their college counselors, filling out surveys, or completing their FAFSAs. They\\u2019re searching for platforms like TARTLE to find revenue that they can make for their family, to help with the tough times that they\\u2019re going through right now.\\u201d


\\u201cI\\u2019m looking to prove to the higher education administrators that we go out to, in the colleges that we partner with to buy data off of our platform, that these are students they would have otherwise missed out on had they not taken a look at TARTLE to see who\\u2019s interacting with our platform.\\u201d


Martin\\u2019s unique skill set and experience in education, finance, and technology will be instrumental in the TARTLE platform\\u2019s evolution into a marketplace that is better equipped to cater to its Big 7, particularly in initiatives related to educational access.


This episode also deep-dives into:


  • How the rising cost of education affects our capacity for human understanding

  • The impact of COVID-19 on how people perceive higher education and student loans

  • Discussing how student loans are mostly accessible to those who are already backed with generational wealth

  • TARTLE\\u2019s capacity to reinvent higher education

  • Illustrating the difficulties people may run into when trying to pay for higher education

  • Finding clear and data-driven solutions to making higher education more accessible

  • Emphasizing the urgency of finding tangible methods to affordable\\xa0higher education

For podcast, radio, TV interviews, media opportunities, and other press-related inquiries, please contact Media Director Shiela Pialago at sp@tartle.co

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Tcast is brought to you by TARTLE. A global personal data marketplace that allows users to sell their personal information anonymously when they want to, while allowing buyers to access clean ready to analyze data sets on digital identities from all across the globe.

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The show is hosted by Co-Founder and Source Data Pioneer Alexander McCaig and Head of Conscious Marketing Jason Rigby.

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What\'s your data worth?

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Find out at: https://tartle.co/

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YouTube: https://www.youtube.com/c/TARTLE

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Facebook: https://www.facebook.com/TARTLEofficial/

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Twitter: https://twitter.com/TARTLEofficial

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