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Big Data, Big Healthcare and You

Just recently a new report was released on the role of big data in healthcare. The report made projections for the next year on how data would be used to improve the efficiency of health care. Sounds great, right? Well, slow down. A closer look shows that this report, if it accurately reflects the way things will actually go over the next few years is nothing to celebrate.\\xa0

First, they are projecting out to six years. What on earth actually makes them think that they can make solid projections about what healthcare will be like in six years? How anyone can make those kinds of claims in a post-COVID world boggles the mind.

Second, the projections are only about squeezing every last drop out of current processes and models. There is little talking about where things might be headed. Much of what the report talks about isn\\u2019t even all that innovative. When they are breathlessly talking up telemedicine as an important new development, you know something is wrong. To read this report you would never know that people have already been using video chat with ease for years.\\xa0

Third, and most importantly, the report does nothing to talk about different ways to actually improve patient care. It\\u2019s all about trying to maximize the bottom line.\\xa0

There are a lot of problems with that last point. No, not that they have to make money. We get the necessity for that. However, it becomes a problem when making money becomes the primary focus, when making a profit isn\\u2019t enough. When profit becomes the main focus, it has do more than be steady, it has to exponentially increase. What\\u2019s really strange about that is it certainly doesn\\u2019t help people improve their lives and it\\u2019s possible that it winds up costing people money in the long run. How could that be?

Modern medicine follows a reactive model. That is, it waits for you to get sick or injured and then charges you a ton of money to put you back together. This model definitely brings in a ton of cash, but what if healthcare returned to a preventative model? One based on check-ups and solid advice meant to keep you from getting sick in the first place?

Now, in this model, you would go, get a physical, a stress test, and a bit of blood work done. You\\u2019d see if you have any leading indicators of problems like diabetes or cancer, or even simple vitamin deficiencies that could lead to problems down the road if not addressed. The doctor would give you a prescription for some heavy duty vitamins (yes, it turns out that prescription grade vitamins are a thing) and some diet and exercise recommendations and if you followed them, your health would improve.

Obviously, this model means that hospitals are losing out on some of the massive waves of money that come from treating significant illnesses. But would they really be out anything in the long run? After all, if you are trying to avoid getting sick, you might actually see your doctor more for regular checkups instead of waiting for an emergency. That, plus a few scans and the handful of necessary prescriptions (especially as you get older) could wind up creating a more steady revenue for the hospital, especially since with improvements in medical care people would actually be living longer as well, meaning another ten or twenty years of doctor visits instead of dying at an unnecessarily early age from a disease that could have been prevented.\\xa0

TARTLE is eager to help with this. By partnering with medical providers and researchers, we help them get to the source data, to you, so they can see the whole picture regarding your health and learn why you have the problems you do, or why you don\\u2019t have any. In this way, they can gain a better understanding not just of your health but of health overall. By working with TARTLE, you and various medical companies will be able help not just improve the bottom line but the quality of healthcare for all.

What\\u2019s your data worth? www.tartle.co\\xa0

Tcast is brought to you by TARTLE. A global personal data marketplace that allows users to sell their personal information anonymously when they want to, while allowing buyers to access clean ready to analyze data sets on digital identities from all across the globe. The show is hosted by Co-Founder and Source Data Pioneer Alexander McCaig and Head of Conscious Marketing Jason Rigby. What\'s your data worth? www.tartle.co