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#215 Os dados (e nao voce) revelam o publico-alvo
b'No passado, voc\\xea at\\xe9 poderia definir o p\\xfablico-alvo do seu programa de marketing com base nas suas cren\\xe7as e na experi\\xeancia das pessoas. Hoje, n\\xe3o mais. Quem define o p\\xfablico-alvo n\\xe3o \\xe9 voc\\xea. Ele se revela por meio de dados.Featuring: Ricardo Fil\\xf3, head de gaming Latam na Logitech (https://www.linkedin.com/in/ricardo-fil%C3%B3-420ba92). Ou\\xe7a a entrevista completa no Podcast-se: https://open.spotify.com/episode/6xAmwZfjXygPymqLtlRSUB?si=Qk47iYzgRfGjS9wqfYSa6w.'