Winter cities and shopping local

Published: Oct. 20, 2020, 1 a.m.

Today, Ryan and Jeff were joined by community branding guru, Ben Muldrow. Ben came on to discuss his recent video "Guide to Winter Strategies" about how cities can prepare their downtowns for winter months. The conversation turned to strategies business can adopt to help cope with a decrease in foot traffic and other issues keeping local business from thriving. 

Ben Muldrow is a talented graphic artist who has been designing for over 25 years with experience in a wide variety of marketing applications. He provides community identity and branding services for communities across the United States. Ben has worked on a number of projects specializing in the development of city and neighborhood identities, wayfinding strategies, and promotional marketing material.