Podcasts Health Start Your Dental Practice The State of Dental Marketing

The State of Dental Marketing

Published: Jan. 16, 2017, 11:04 p.m.

b'

A strong marketing strategy is essential to get more patients in the door.

You know that. But\\u2026 unfortunately, with so many options out there, it\\u2019s so easy to feel overwhelmed and stuck.

Maybe you can relate.

Instead of mastering the basics, you jump from one marketing strategy to the next.. And not surprisingly you might not see the results you were looking for.

As most SYDP listeners know, the dental industry does have a few bad apples that ruin things for everyone. Trust can be a little hard to come by.

No there is no magic pill to get 1,000 new patients in your door by next week.

No there is no SEO strategy that will get you on the first page of Google overnight.

A good marketing strategy requires relentless testing, patience, and a little bit of good luck.

Which is why I\\u2019m so excited to share my conversation with Laura Maly and Michael Anderson, founders of the the Wonderist Agency an agency that focuses exclusively on serving the dental community.

Several practice owners and SYDP listeners have emailed me to praise their work. And I think you\\u2019ll find our conversation on the state of dental marketing surprisingly refreshing and you\\u2019ll walk away with several actionable insights such as\\u2026

\\xa0
[su_note note_color="#028000 " text_color="#ffffff " radius="5"]If you like today\\u2019s show, you\\u2019ll enjoy Laura and Michael\'s Ten Ways To Get New Patients PDF Click Here To Check Out The Guide[/su_note]

Here are a few things you\'ll discover in today\'s episode:

  • How Laura And Michael Got Into The Dentistry Industry
  • Why Most Dental Agencies Are So Out Of Date
  • The Key Metrics You Should Track Consistently For Improvement
  • The Importance of Avoiding \\u201cShiny Object\\u201d Syndrome.
  • Why One Size Fit All Marketing Can Kill Your Practice
  • How To Get Started With Tracking And Which Metrics You Should Measure
  • 3 Bad Marketing Habits You Should Avoid
  • The \\u201c10 Million Dollar Mistake\\u201d You Might Be Making
  • How To Stop Being Overwhelmed With Your Marketing
  • Why You Need To Communicate With Your Staff About Your Marketing Strategy

Free Episode Bonus:

As Michael and Laura discussed, doing marketing the right way is what\'s going to take your practice to the next level. You don\'t have to follow every random marketing suggestion or tactic. Instead, pick a few areas you want to focus on and get to work.

If you loved today\\u2019s episode, than I know you\\u2019ll get a ton out of Laura and Michael\\u2019s Ten Ways To Get New Patients PDF You\\u2019ll definitely want to take action on how to get more from patients referrals. I highly recommend you give it a look. \\xa0

Click here to access that now.

Quotes:

  • \\u201cYou have to be tracking.\\u201d \\xa0- Michael Anderson
  • \\u201cStart Call Tracking Today. No really.\\u201d - Laura Maly

Resources:

\\xa0Support The Show:

Without you, Ambitious Dentists, this should wouldn\\u2019t exist.

If you enjoyed today\\u2019s episode, please go here to give the show an honest rating and review in iTunes.

This allows me to evolve the show as it goes on, and also helps spread the word to other podcast listeners since iTunes promotes shows with active engagement.

'