Published: April 28, 2017, 2 p.m.
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Scott Simmons and Katie \\u201cDudders\\u201d hang out on a loading dock in Pittsburgh\\u2019s Strip District with Rob Johnston to talk about social media and the importance of being genuine with your audience.
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Highlights:
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\\n - Rob, former ScareHouse Podcast host, reminisces about his favorite ScareHouse Podcast episodes
\\n - Discussing the rise and fall of Vine
\\n - Why Vine was such a great fit for Rob\\u2019s creative vision and how enjoyed the challenge
\\n - Using old school techniques and humor to engage with today\\u2019s audience
\\n - Rob\\u2019s one Vine that went horribly wrong
\\n - Having to let things go in order to grow
\\n - Rob talks about his most elaborate Vines and the clean up involved
\\n - The importance of using customer data and analyzing engagement in haunt building and social media content creation
\\n - Being relatable to your audience
\\n - Rob talks about his coffee dumping Vine that turned into a gif sensation
\\n - Trying to protect the content you\\u2019ve created in a social media world
\\n - Why the top 20 content creators of Vine were responsible for its downfall
\\n - What\\u2019s next for social media platforms
\\n - ScareHouse and Rob\\u2019s big payoffs for taking a chance and changing to anticipate where their audiences are going
\\n - Scott discusses The Simpsons and how they \\u201cgot it\\u201d all those years ago
\\n - The importance of being honest and genuine with your audience
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Please subscribe to our podcast and leave feedback. We appreciate it!
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Follow the ScareHouse podcast hosts: Scott Simmons (@ScareHouseScott) and Katie \\u201cDudders\\u201d (@kdudders)
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Visit us - www.ScareHouse.com
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Watch us -\\xa0Youtube.com/TheScareHouse
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Like us -\\xa0https://www.facebook.com/ScareHouse
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Follow us -\\xa0https://twitter.com/ScareHousePGH
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