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b'In this episode of the Software Process and Measurement Cast we feature three columns!\\xa0 The first is our essay on the definitions of four critical words.\\xa0 What do the words effectiveness, efficiency, frameworks and methodologies really mean?\\xa0 These words get used ALL the time, however they really do have fairly specific meanings.\\xa0 Meanings that, once understood and used to guide how we work, can help everyone to deliver more value and make our customers more satisfied!\\xa0 The second column is from Jo Ann Sweeney with another of her stellar, Explaining Change columns.\\xa0 In this segment, Jo Ann talks about content and a framework to guide the development of content.\\xa0 Anchoring the Cast this week is Gene Hughson with another of his Forms Follows Function columns.\\xa0 Gene extends his mini-series on microservices with a discussion of whether granularity is irrelevant.\\xa0 Lots of content in this installment of the Software Process and Measurement Cast!\\nCall to action!\\nReviews of the Podcast help to attract new listeners.\\xa0 Can you write a review of the Software Process and Measurement Cast and post it on the podcatcher of your choice?\\xa0 Whether you listen on ITunes or any other podcatcher, a review will help to grow the podcast!\\xa0 Thank you in advance!\\nRe-Read Saturday News\\nThe Re-Read Saturday focus on Eliyahu M. Goldratt and Jeff Cox\\u2019s\\xa0The Goal: A Process of Ongoing Improvement\\xa0began on February 21nd.\\xa0The Goal\\xa0has been hugely influential because it introduced the Theory of Constraints, which is central to lean thinking. The book is written as a business novel. Visit the\\xa0\\xa0and catch up on the re-read.\\nNote: If you don\\u2019t have a copy of the book, buy one.\\xa0 If you use the link below it will support the Software Process and Measurement blog and\\xa0podcast.\\n\\xa0or\\xa0\\nI am beginning to think of which book will be next. Do you have any ideas?\\nUpcoming Events'