54 BOOK MARKETING - PAT MCKANIC

Published: Nov. 3, 2019, 8:05 p.m.

Pat McKanic is an author, entrepreneur and former journalist. Her debut novel, Illusions of Paradise, earned a Five Star review from Readers’ Favorite and has more than two dozen Five Star reviews from readers on Amazon.com (illusionsofparadise.net) Pat’s diversified communications company, Pat McKanic & Associates, LLC, which celebrated 19 years in business in 2019, specializes in public relations, marketing, media training, social media marketing and executive and business coaching. The company recently launched BookBuzz Media, a division specializing in helping indie authors market their books. The ADDY Award-winning former print and broadcast journalist reported for news organizations including newspapers in the Caribbean, The Wall Street Journal and the New York Times Co. A noted public speaker, Pat is known for motivational and inspirational presentations to business, professional and civic organizations that move people to action and encourage them to believe in, and start living their dreams, no matter their age or station in life. She is also widely recognized for sharing strategies for successful media and marketing campaigns, and the very popular “Creating A Mystery” presentation to writers. The Certified Life Coach enjoys reading, traveling and creating art, and is working on a follow-up to Illusions of Paradise.