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Jenn Herman, Social Media Consultant & Trainer at Jenn’s Trends, joins the Social Pros Podcast to discuss strategies for the micro-platforms within Instagram.

Special thanks to our sponsors:

• Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers)
• Convince & Convert (Experience This! Show: experiencethisshow.com)
• Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)

In This Episode

• Why Instagram is the best place to gain “purposeful traffic”
• Why IGTV requires a totally different strategy than Instagram Stories
• How to effectively use hashtags
• Why businesses should be posting less on Instagram
• How to use Carousels
• How to craft Stories

Resources

• The Complete Guide to Social Media for B2B Marketers
• TechSmith
• Jenn’s Trends

Visit SocialPros.com for more insights from your favorite social media marketers.