Why Things Catch On: The Science of Why People Share

Published: July 5, 2013, 10 a.m.

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Do you want to understand the science behind why people share? During this fascinating interview I explore these very concepts.

In this episode, I interview\\xa0Jonah Berger, author of The New York Times bestseller,\\xa0Contagious: Why Things Catch On.\\xa0He\'s also a marketing professor at the Wharton School and columnist for BusinessWeek.\\xa0

Show Notes: https://www.socialmediaexaminer.com/48

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