852: Maria Aspan, Author of Startup Money Made Easy.

Published: Feb. 25, 2019, 8 a.m.

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Thinking of starting a business? Wondering how much money you\\u2019ll need? Well, our guest today says it\\u2019s not as much as you might think. Our guest today is Maria Aspan. She\\u2019s an award winning business journalist and editor at large at Inc. Magazine where she writes about personal finance, startups, technology, finance, and gender.

Before working at Inc., Maria covered business and finance for the New York Times, American banker, where she was the national editor and coverage of the 2008 financial crisis and its aftermath, which she says was a turning point in her career. She\\u2019s here to tell us about her new book, Startup Money Made Easy.\\xa0 It is The Inc. Guide to Every Financial Question About Starting, Running, and Growing Your Business.

The book focuses on a lot of the commonly held beliefs that people have about raising capital to start their dream business and she debunks some of these mindsets. She also uses her years of experience, research, and conversations with successful CEO\\u2019s to demystify the startup money process for entrepreneurs to be. Plus, Maria dives into her own money and career journey, as she climbed the ranks of the news business. Today, she is an editor at top publications.

To learn more about Maria, visit her website at www.MariaAspan.com and follow her on Twitter @MariaAspan.



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