1277: Financial Strategy and Advice for Creatives with Ilise Benun

Published: Nov. 10, 2021, 2:11 p.m.

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Creative professionals - from coaches to designers to many self-employed individuals - sometimes have a harder time managing money. Questions about how much to charge for their goods and services and how to establish a business for long-term financial success is not always readily available. Our guest Ilise Benun offers practical advice for creatives on how to distinguish their "worth" from their "value," bake-in retirement savings into their pricing model and establish a successful operation year-round.

More about Ilise: She is the founder of Marketing-Mentor.com, the go-to online resource for creative professionals who want better projects with bigger budgets, through which she offers business coaching to small groups and 1:1. She is also a national speaker and author of 7 books, including "The Creative Professional\'s Guide to Money," 3 online courses via CreativeLive and The Simplest Marketing Plan \\u2013 all tailored to the needs of creative professionals. Since 2008, she has hosted the Marketing Mentor Podcast.\\xa0For access to Ilise\'s Simplest Marketing Plan, which includes her 3 most effective marketing tools for creative professionals, click here.



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