Corporate Innovation Basics with Dan Toma

Published: Oct. 25, 2018, 1 p.m.

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Dan Toma is an expert on corporate innovation and he is the co/author of "The Corporate Startup". But most importantly he will be speaking at The Shift conference, in Oslo, November 14th.


Some of the topics we cover:


  • What is corporate innovation, and why it is so hard.
  • What are the essential steps to be able to innovate substantially
  • What are the mistakes most companies are doing when trying to innovate
  • Innovation Theatre and lipstick
  • Innovation Accounting: How to measure innovation?


In studio:

Dan Toma, Author and consultant.

Lucas Weldeghebriel, journalist and founder of Shifter



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