Bonus Episode: The Cloverfield Paradox and Superbowl Reactions

Published: Feb. 6, 2018, 3 p.m.

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So we\\u2019re told there was a football game recently. We wouldn\\u2019t know; we were busy watching commercials. There were blockbuster movie trailers left and right, something about Australia, and, of course, Tide ads. Chad, Josh, and Daniel (also known as the \\u201cnon-cord-cutter\\u201d contingent of the Screeners) were on hand for the marketing melee; who did they think won the evening?

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The real show-stealer may have been how Netflix took on NBC\\u2019s This is Us marketing machine by releasing The Cloverfield Paradox right after \\u201cThe Big Game\\u201d*. It was a bold move, and one that hooked at least Chad and Daniel into staying up even later and watching it. Or maybe they cheated and watched it on Monday\\u2014that\\u2019s the problem with Netflix; you just can\\u2019t tell. Either way, was it worth it, guys?

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You know the drill\\u2014head over to Facebook; tell us if you\\u2019ve caught The Cloverfield Paradox yet and what you thought of Netflix\\u2019s release strategy. \\u2018Til next time!

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  • We\\u2019ll call it that, NFL, but we\\u2019re totally going to mock you for it, you PR-oblivious dinosaurs.
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