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In this episode of SaaS Boss show I interview Rod Sloane about cold outreach on LinkedIn.
\\n\\nThings we discussed:
\\n\\nHidden value of prospecting is testing your message
\\n\\nBenchmarks and metrics of cold prospecting
\\n\\nHow to make your LinkedIn profile prospecting-ready
\\n\\nDeveloping your message (hint: ask your clients why did they buy your product and what would they miss if you take it away from them)
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