Episode 21: Retailers use biometrics to customize message

Published: Sept. 4, 2008, 8:30 p.m.

b"Customized offers based on your appearance using facial recognition biometrics? That's what YCD Multimedia is touting and will be piloting at Buffalo, N.Y.-based Dunkin' Donuts stores. Regarding ID Editor Zack Martin spoke with Barry Salzman, CEO at YCD Multimedia, about his company's technology and where he sees it going."