Cafe 034: Two Case Studies in Superb Bowl Success and Failure with David Jones

Published: Feb. 21, 2017, 1 p.m.

In part 2 of our chat with David Jones (@davidlewisjones) of Dynatrace, we discuss two specific cases of performance during the Big Game. On the one hand, we saw optimizations being applied to Lady Gaga's sight almost up the time of her halftime show, ensuring great performance and a wonderful user experience. On the other hand, 84 Lumber's site crashed under the success of their ad and we discuss whether that crash was an outright failure, or did it lead to a greater success in their promotion efforts.

Related Links
Dynatrace Performance Bowl 2017 Digital Experience, Live Blog Coverage
https://www.dynatrace.com/blog/dynatrace-performance-bowl-2017-digital-experience-live-blog-coverage/

More Performance Blogs by David
https://www.linkedin.com/in/davidlewisjones

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