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Whether intentional or not, we use micro messaging in our day-to-day conversations. These are subtle messages that we don’t realize have big impacts. Imagine if we can integrate this skill in pursuing the truth on purpose. Bill Stierle and Tom talk about the potential that this tool has in the politics industry. Sharing some real-life scenarios of how events would unfold if micro messaging is used effectively, they discuss the fundamentals and applications of micro messages in making sure that facts remain as they are. They also emphasize why this tool is a must for the journalism industry of America.

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