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When statements get repeated, they get amplified and magnified, creating a larger impact than what it initially could. This is especially true and even dangerous when it comes to truth. As the quote goes, “repeat a lie often, and it becomes a truth”. Bill Stierle and Tom dive deep into how repetition keeps showing up, highlighting its power and why it makes something alive. Pinning it down to recent events, they discuss the ways President Donald Trump today continues to beat the drums about election fraud. They talk about the messaging of uncertainty, using anticipation, the role—or the lack thereof—of media, and more. 

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