Is your brand ready to be a big box retail product? Tim Bush of TLB Consulting says you should make sure that you are ready because if you hit up a buyer and things don’t go well until that buyer swaps out and changes positions, you are going to have a tough time going back to that buyer. That’s where you’re at it unless something majorly changes. Tim shares some things you should be looking at when you’re getting your product ready for retail such as pricing, packaging, sales, the uniques, your customers, your target retailers, and marketing plan to push your product forward. He goes in-depth each one of these seven key items to give a better understanding of their significance in getting your product ready for big box retail.
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