Podcasts Government Produce Talks Influencer Marketing in the Produce Industry

Influencer Marketing in the Produce Industry

Published: April 29, 2019, 2:17 p.m.

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\\nThe social media landscape is evolving and has made room for\\na new kind of celebrity endorsement \\u2013 influencer marketing. On this episode, we delve into influencer marketing, the\\nrelationship between brand and brand influencer, and the importance of\\ncredibility in the produce industry. Registered dietitians and content creators Abbey Sharp (@abbeyskitchen) and Noelle Martin\\n(@motherhoodandmeals) share their individual career paths and social media wisdom, as Kara\\nBadder, Marketing Manager at NatureFresh\\u2122, gives us insight on their\\nmarketing strategy with Noelle and how their partnership has flourished. 
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\\nThank you to our podcast sponsor, NatureFresh\\u2122 Farms.
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