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In his second appearance on PR 360, Wing Lam, founder of Wahoo\'s Fish Taco, shares how he made it through the dog days of the pandemic by giving back to his community and frontline workers. He also discusses how inflation has affected the restaurant business and the unique way that surfing has helped him to be a successful businessperson.

Key Takeaways:

- How Wahoo\'s commitment to the community has helped it thrive

- Lam\'s out-of-the-box approach to charity helped keep multiple restaurants open during the pandemic

- How inflation has affected the restaurant business

- How Lam incorporates surfing into his business philosophy

Episode Timeline

2:00 What\'s the most memorable bumper sticker someone has put up in your restaurant?

5:00 The surf magazine bumper sticker fight.

6:40 As a large fast-casual chain, how does Wahoo\'s maintain its community involvement?

10:50 How California Love Drops helped keep stores open while giving back.

16:10 How Wahoo\\u2019s reallocated charitable budgets to help their cause.

18:02 Why Wahoo\'s was the perfect food for frontline workers.

19:40 How is business now compared to before the pandemic?

21:50 How inflation is affecting the restaurant business.

24:30 How do the lessons learned from surfing influence your business philosophy?

30:00 What does the future look like for Wahoo\'s?

This episode\\u2019s guest:

\\u2022            Wing Lam founder of Wahoo\\u2019s Fish Taco

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