Building a Whopper of a Customer-Engagement Platform: Bill Magnuson of Braze

Published: Sept. 25, 2019, 7:14 p.m.

b'In this episode of Powered by Battery, Braze CEO Bill Magnuson breaks down the role his company played in the innovative Whopper campaign but also talks about what it\\u2019s like to run a fast-growing tech company in New York; how to manage a company re-branding and name change; and how a highly technical founder can build a seasoned management team and a diverse board. Have a listen.'