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The ultimate fate of Toys R Us in the balance and the previous model has dissolved.

Direct to consumer strategies - pushing to Amazon, Walmart.com,Target.com, Jet.com & your own microsites -  are now even more critically important.

No one is better suited to help you navigate those waters than Robert Yusim at Product Council. Robert has a passion for helping inventors and companies launch their new consumer products. His experience stretches 25 years and he has helped launch household names like Rocket Fishing Rod, Moon Sand, Pixos, Seat Pets, Wubble Bubble Ball and Zippysack. His method allows your product to gain a strong POS on Walmart.com and Target.com to prove itself for brick and mortar.

Join us today as we dive into Robert's rich history in the toy industry. We discuss the great opportunities that exist by using a direct consumer model.

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