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If you haven’t jump on board yet I would encourage you to check out this valuable episode.

How do trends travel? How can we stay on the cutting edge of what is new and what is next for kids?

...Why is it important to have cookies on hand if you are market testing cookies with kids?

Terence Burke has spent a large part of his career gathering trend information directly from kids. The KidSay team have a long track record of accurately predicting trends in the kids market. They have helped Hasbro, Mattel, Spin Master, McDonalds, Nickelodeon, Disney, and many more stay ahead of the curve.

Listen in on this very fun and insightful conversation about the sometimes surprising and nebulous world of what kids want.

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