Spotlight on the "Someone You Know" Campaign

Published: Dec. 23, 2021, 8:58 p.m.

b'The Opioid epidemic is taking a record number of lives and \\u2013 stigma keeps people living with substance use disorder from seeking help and families silent because of shame. We spotlight a major effort sponsored by the Independence Blue Cross Foundation that aims to reduce stigma. I. I speak to Rev. Dr. Lorina Marshall-Blake President, Independence Blue Cross Foundation and Vice President of Community Affairs, Independence Blue Cross about the Someone You Know a multimedia campaign and outreach program addressing the stigma associated with opioid dependency and inspiring hope in those in those seeking help with addiction and recovery.

Also joining us: Tony Luke Jr., restaurateur, musician, and actor who created a nonprofit after the overdose death of his son. The Sound Mind Network seeks to inspire those struggling with addiction, mental health and trauma to use their personal passions as a creative-based recovery alternative.

Roland Lamb, Deputy Commissioner for the Department of Behavioral Health and Intellectual DisAbilities Services which provides a wide range of resources for addressing substance misuse disorder.

Derrick Ford, Community Liaison for the Pennsylvania Alliance of Recovery Residences.

For resources from the IBX \\u201cSomeone You Know\\u201d Campaign go to
https://www.ibxfoundation.org/syk.
For access to the DBHIDS help call 1-888-545-2600.
To find out more about Tony Luke Jr.\'s SoundMind Network go to https://soundmindnetwork.org. The PA Alliance of Recovery Residences can be found at https://www.parronline.org/'