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b'I\\u2019m living proof that a Live launch can be done without running yourself into the ground\\nI\\u2019m sure you\\u2019ve heard the recent Live Launches vs. Evergreen debate on social media recently. And if you haven\\u2019t heard, here\\u2019s the TLDR version: people claim Live launching is a thing of the past, and Evergreen is the way to go.\\nYes, Live launches can be exhausting, and yes, they do require a lot of preparation. But they are also incredibly powerful, and can bring you an out-of-this-world return on investment if you do them right.\\nBelieve me, I understand the argument. Over the past 13 years I\\u2019ve had more than my fair share of Live launches that have completely run me into the ground. It\\u2019s no fun, and I would not wish that upon anyone.\\xa0\\nBut here\\u2019s the thing -- it doesn\\u2019t have to be that way, and I assure you that there\\u2019s a beautiful way for Live launches and an evergreen offer to coexist in your business that brings you a ton of flexibility, freedom, and so much more.\\xa0\\nI know, I know. You\'re probably wondering how on God\\u2019s great Earth it\\u2019s possible to emerge from a Live launch feeling like a million bucks, and I\\u2019ll give you a clue: It\\u2019s all about being intentional.\\nYes, sweet friend. There are specific things you can do to ensure that you are prioritizing your mental and emotional well-being, and also executing a flawless launch.\\xa0\\nSo in response to the anti-Live launch chatter on social media, I\\u2019ve come up with a Live Launch Wellness Checklist that you can use to keep yourself in check and make sure that you\\u2019re taking care of yourself before, during and after your Live launch.\\nI promise, when you show up for yourself first, you\\u2019ll fall in love with your business structure AND fall in love with Live launching.\\nHappy listening!\\nRate, Review, & Follow on Apple Podcasts\\n"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select \\u201cWrite a Review.\\u201d Then be sure to let me know what you loved most about the episode!\\nAlso, if you haven\\u2019t done so already, follow the podcast. I\\u2019m adding a bunch of bonus episodes to the feed and, if you\\u2019re not following, there\\u2019s a good chance you\\u2019ll miss out. Follow now!'