#391: What Is A Digital Course? The How, What, & Why They're Magic

Published: Aug. 16, 2021, 7:01 a.m.

b'The Digital Course Industry Is BOOMING -- Here\\u2019s Why\\nNot many of my friends understand what I do for work.\\xa0\\nDo you ever feel this way?\\nEven sweet Hobie -- who\\u2019s been around my business since the day it started -- can barely wrap his head around how I bring home a paycheck every month.\\n(He\\u2019d probably say \\u201cIt has something to do with online courses, entrepreneurs...and confetti, somehow.\\u201d)\\nIf you\\u2019re a digital course creator or you work in the online space, you know exactly what I\\u2019m talking about.\\xa0\\nWhich is why, in this episode, I\\u2019m spelling it out for the rest of the world -- what the heck is a digital course, exactly?\\nI\\u2019m tackling the basics of digital courses, including:\\n\\nWhat constitutes a digital course?\\xa0\\n\\nAre digital courses ever called something else?\\n\\nHow can a digital course work within a business?\\n\\nAnd my favorite -- what does a digital course make possible? (Hint: FREEDOM! Whatever way you take it...time, financial or lifestyle.)\\n\\nThis episode is for those of you who are new to the idea of creating a business online and how a digital course business can allow your business to scale beyond the limitations of one-on-one coaching or consulting.\\xa0\\nThis episode is also for us -- digital course creators and business owners -- to share with the people that we love the most. (I\\u2019m looking at you, Hobie!)\\nBecause our industry is here to stay -- you literally won\\u2019t believe just how much the virtual learning (a.k.a. digital course) industry is worth according to Forbes.\\xa0\\n(I share these figures in the episode\\u2026 and the future projections will leave you jaw dropped!)\\nDigital courses aren\\u2019t going anywhere anytime soon, so let\\u2019s help get the world acquainted -- starting right here with this episode!\\nHere\\u2019s a glance at this episode...\\n\\n[05:41] Digital courses are online educational programs that you work through on an online platform.\\n\\n[07:09] Danira created a digital course on how to make caramel apples and made over $62,000 on her very first launch.\\xa0\\n\\n[09:53] Amanda Ferguson launched an etiquette course and converted 91 students for a grand total of over $101,000.\\xa0\\n\\n[11:05] Mark Tew launched his digital course and made $108,000 during his 10-day launch.\\xa0\\n\\n[13:20] You can use a digital course as a standalone revenue generator for your business. Or, you can offer a digital course as an upsell or down-sell to your one-on-one coaching.\\n\\n[17:30] Digital course platforms include Udemy, Skillshare, MasterClass, and Coursera. These sites take a cut of the profit and offer limited promotion.\\xa0\\n\\n[19:08] Use a platform that you have more control over, like Kajabi. You can put your course on Kajabi and offer bonuses and incentives.\\n\\n[22:20] Action: Take the quiz to know where to start.\\n\\nRate, Review, & Follow on Apple Podcasts\\n"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select \\u201cWrite a Review.\\u201d Then be sure to let me know what you loved most about the episode!\\nAlso, if you haven\\u2019t done so already, subscribe to the podcast. I\\u2019m adding a bunch of bonus episodes to the feed and, if you\\u2019re not subscribed, there\\u2019s a good chance you\\u2019ll miss out. Subscribe now!'