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b"Because it\\u2019s been a minute since we\\u2019ve talked about podcasting as an entrepreneur\\u2026 I decided to invite my dear friend, Jenna Kutcher, back on to have a little chit chat around podcasts, entrepreneurship, and how they work in unison to boost organic traffic.\\xa0\\nJenna is a fellow lover of online marketing, runs a 7-figure business, and hosts a top-rated podcast.\\nIn this episode, we talk about how a podcast can support your business in more ways than just generating revenue. We\\u2019re also going to give you some behind-the-scenes lessons we\\u2019ve learned as podcasters.\\nWhether you have a podcast or are thinking about starting one (or maybe you haven\\u2019t even thought about it but I\\u2019ve piqued your interest), you\\u2019re going to get so much out of this episode.\\xa0\\nA glance at how to use a podcast to drive traffic to your business\\n\\n[06:34] Jenna says that podcasting extends your brand in a way that isn't possible with social media alone. People are literally inviting you into their lives wherever they are.\\xa0\\n\\n[10:18] Jenna and I spill the beans on why we chose podcasts as our weekly platform.\\xa0\\n\\n[14:32] Any industry can benefit from starting a podcast -- yes, that means your industry too!\\n\\n[17:12] When first starting out, Jenna used her podcast along with content upgrades to convert listeners into subscribers by creating a new freebie for each episode.\\xa0\\n\\n[23:33] Jenna strategically plans out her episodes to tackle listener objections, shift mindsets, and educate potential buyers before she launches.\\xa0\\n\\n[27:08] When Jenna first started out, she asked a company she used called HoneyBook to partner with her to cover production costs. Learn her best tips for generating revenue when you are just starting out.\\n\\nRate, Review, & Subscribe on Apple Podcasts\\n\\u2018I love Amy and Online Marketing Made Easy.\\u2019"