BROADCASTS.com

b"Are you making it as easy as possible for your followers to buy from you? Is it possible to put out too much content? Many of us, myself included, struggle with thinking more is more when it comes to the products, services, and programs that we offer our potential customers.\\nIt may seem counterintuitive, but offering MORE can actually make people click away!\\nGiving people too many options can cause decision fatigue and your potential customer will click away from your blog or video without signing up or purchasing from you.\\nWe\\u2019re living in an age with options everywhere. If it takes too much brain power for someone to decide on something, they're out. It's your job to make it as easy as possible for your followers to make a decision. Your audience will be much more apt to buy if you present them with less offers that are better quality,\\nIn this episode, I help you determine the fine line of less is more when it comes to content. Did you know that a person is less likely to buy if given too many choices? I\\u2019ve got a study to prove it to you.\\nI\\u2019ll also help you understand why it\\u2019s important to have flow, and a clear beginning, middle, and end. Want to become a go-to guide in your field? I\\u2019ve got that covered, too.\\nThese three foolproof steps will help you narrow down the options that you present to your audience:\\n\\nListen to your customers. Be intentional about hearing what your customers are asking for. If you listen closely, your audience will tell you exactly what they want.\\n\\nCarefully watch your audience's behavior. Where do conversions take place? Where can you narrow down your options?\\n\\nYou cannot fear pivoting when necessary. Notice patterns and trends with your audience and do more of what\\u2019s working and cut out what\\u2019s not working.\\n\\nYour next clear step: Have a 15-minute brainstorming session and write down what you offer. Ask these questions. Does it feel like too much? Is it clear?\\nClick here to listen now!\\nSubscribe & Review in iTunes\\nAre you subscribed to my podcast? If you\\u2019re not, I want to encourage you to do that today. I don\\u2019t want you to miss an episode. I\\u2019m adding a bunch of bonus episodes to the mix and if you\\u2019re not subscribed there\\u2019s a good chance you\\u2019ll miss out on those. Click here to subscribe in iTunes!\\nNow if you\\u2019re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they\\u2019re also fun for me to go in an read. Just click here to review, select \\u201cRatings and Reviews\\u201d and \\u201cWrite a Review\\u201d and let me know what your favorite part of the podcast is. Thank you!"