#180: 7 Ways Ive Collaborated with Friends & Influencers to Increase Profits

Published: Oct. 12, 2017, 4 p.m.

b'Biggest Takeaways You Don\\u2019t Want to Miss:\\n On\\xa0today\\u2019s episode\\xa0I\\u2019m going to walk you through seven collaborations that I\\u2019ve done over the years that range from my very first time collaborating, and even feeling a little shy (but learning so much!) all the way to collaborations with some of the\\xa0biggest names in online marketing.\\n I\\u2019m giving you the inside scoop into how those actually came to be, and some of the lessons I learned from\\xa0each of these amazing experiences.\\n And here\\u2019s a BIG note to remember: The\\xa0key to successful collaborations\\xa0is found within your relationship with the person \\u2013 not on what that person can do for you or what you can do for him or her. [13:24]\\n I know this from experience: Building your business for the long term is much easier when you can find peers and collaborators that you can build amazing relationships with. When you\\u2019re first starting out and you may not have much of a list or presence, you want to find collaborations that can help you find an audience for your business. So I hope you enjoy as I walk through my own experiences, and how I\\xa0cultivated some of the best business relationships\\xa0I have to this day.\\n The freebie for this episode is SO GOOD:\\n I\\u2019ve got the Top 10 questions you should ask YOURSELF if you\\u2019re considering any collaboration. It\\u2019s a checklist of sorts, where I talk about the criteria I personally use when I think about partnering with someone. If you get honest with these questions, you will save yourself a lot of stress and potential \\u201cbusiness heartache\\u201d - it\\u2019s a thing, trust me.\\n Download it here and run through them the next time\\xa0you\\u2019re thinking about a collaboration.\\n Check out these highlights:\\n Collaboration #1:\\xa0My very \\u201cfirst time\\u201d: how I went in, what I learned from it and what I wish I\\u2019d done differently [4:14]\\n Collaboration #2: When and how I learned the real special ingredient for collaborations (here\\u2019s a hint: it\\u2019s all about\\xa0trust) [9:50]\\n Collaboration #3: How I landed a key influencer [15:37]\\n Collaboration #4: The most successful affiliate marketing relationship I\\u2019ve ever had. (Spoiler alert: It\\u2019s all about B-School with\\xa0Marie Forleo!) [20:50]\\n Collaboration #5: How I moved things into the real world (think small live event) with a weekend workshop collaboration [24:42]\\n Collaboration #6: I get asked all of the time about adding guest experts inside of your paid course\\u2026here\\u2019s a full explanation of what I typically do, with\\xa0Jasmine Star\\xa0as my shining example [32:24]\\n Collaboration #7: And I just couldn\\u2019t leave this one out\\u2026 If you\\u2019ve ever wondered how\\xa0Rick Mulready\\xa0and I started working together, maybe you\\u2019d like to hear about the coffee date I didn\\u2019t really want to go to. [39:10]'