#165: How to Troubleshoot Your Biggest Webinar Challenges

Published: June 22, 2017, 4 p.m.

b'There are a ton of moving parts in pulling off a successful webinar. The good news is, with so many variables, there\\u2019s a lot you can do to turn your webinar into a hit. You\\u2019ve just got to\\xa0get really good at investigating\\xa0what may have gone wrong.\\n I\\u2019ve got you covered on how to do that in this week\\u2019s podcast. Even better is the freebie that goes along with it.\\n If you\\u2019ve ever wished for a webinar checklist to keep you on track, consider it granted with\\xa0Your Webinar Problem-Solving Toolkit, a series of checklists, organized by category, to help you zero in on trouble areas.\\n Along with the deep dive I\\u2019m about to do on your toughest webinar challenges, I\\u2019m also talking about a strategy I\\u2019m using right now in my business. This is the first time I\\u2019ve shared it. You don\\u2019t want to miss this part because it basically\\xa0shows you how to identify anything and everything that could go wrong in a webinar campaign\\xa0or any other kind of marketing effort you\\u2019re doing.\\n But before I get to that, I\\u2019m covering:\\n Challenge #1:\\xa0My Facebook ads aren\\u2019t getting traction! Get ready to hear a lot about targeting and retargeting.\\n Challenge #2:\\xa0My webinar registration page isn\\u2019t converting! You may need to refresh the look and feel with something simpler. Here\\u2019s an example of one of my reg pages that I talk about in the episode\\xa0here.\\n Challenge #3:\\xa0My webinar isn\\u2019t converting! You don\\u2019t want to miss this part because this is where\\xa0I share the thing I\\u2019ve never talked about before\\xa0and it\\u2019s been a game-changer for my business.\\n Here\\u2019s a bit of advice as you listen. \\xa0Do NOT try and implement all of the things I tell you to right away. Just focus on ONE. Whether it\\u2019s tweaking an image in a Facebook ad or redesigning your registration page, you\\u2019re taking baby steps.\\n Don\\u2019t forget to\\xa0download the freebie, either after you\\u2019ve listened or before.\\n OK,\\xa0let\\u2019s go troubleshoot.'