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b"In this episode, I\\u2019m bringing you a little tough love.\\n Tough love when it comes to creating original content on a weekly basis.\\n This means\\xa0every week you need to put out a podcast, blog post or video\\u2014whatever you love to do and do well\\u2014every week, no matter what.\\n I KNOW IT\\u2019S NOT EASY. But it\\u2019s 100% worth the effort.\\n Bottom line:\\xa0Consistent content helps you build trust with your audience and earn their respect. AND - if you have content going out on a regular basis, you won\\u2019t have to work as hard when you are ready to promote. Meaning, it\\u2019s easier to make money when you are creating weekly, free content.\\xa0(Listen here to find out why.)\\n So no more excuses.\\xa0Let\\u2019s hit it.\\n Trust me, this could be the biggest game-changer for your business.\\n And to help you decide which platform may be right for you, I\\u2019ve got a fantastic new freebie called the \\u201cContent Platform Play-by-Play\\u201d that breaks down the pros/cons and what it will take to get started with each.\\n EPISODE FREEBIE Get Amy's Content Platform Play-by-Play FREE DOWNLOAD\\n Remember: If it was easy, ANYONE would do it. You are with me right now because you want something more for your business. And,\\xa0building a consistent content foundation is a must to grow your business.\\n It won\\u2019t happen overnight, but if you start to make it a ritual TODAY, I promise you that great things\\xa0can\\xa0happen."