#114 Part Two: The SCIENCE of a Brilliant Sales Page

Published: June 7, 2016, 12:20 a.m.

b"When it comes to creating sales pages, does it ever make you feel like you are back in school muddling through your worst subject (for me, math!)?\\nToday we are back in class, but lucky for me, I\\u2019ve got the teacher of the year (and also my dear friend) Melanie Duncan leading the way.\\n Today, you will learn the five elements\\xa0that MUST be included in all sales pages. These will guide you through creating the right copy, attracting the right audience and most important, converting these leads into sales.\\nBefore we get too far, I want to tell you about the incredible freebie I have for you on this. I\\u2019m sharing actual screengrabs from my most successful sales pages\\u2014a show and tell kind of guide you can use to create your own sales pages. Get that cheat sheet here.\\nEPISODE FREEBIE Get Amy's Free Personal Tips: Dissecting the Science of What Makes a Brilliant Sales Page\\n FREE DOWNLOAD\\nYour sales page should showcase the value in your product and take your buyers on a journey. You want every single word and every single image to resonate with your perfect ideal customer.\\nWith\\xa0the five elements Melanie and I lay out for you here, you can create a template that will guide you through the process.\\nHere are some of the questions we are going to dive into:\\n\\nWhat is the most crucial part of any sales page?\\n\\nDo I know what imagery will compel my audience to buy?\\n\\nWhat types of testimonials do I need to curate?\\n\\nWhat are my product\\u2019s benefits and features?\\n\\nHow long should my sales page be?\\n\\nRemember, you\\u2019re not going to create a new sales page in one sitting, but I promise if you take the time to create your template using this formula, you will get outstanding results and never again will feel stuck creating your sales pages. Let\\u2019s do this!"