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b'This week we take a look at Windows Azure Mobile Services, a back-end for mobile applications that has first class iOS support. In this episode we begin building a full featured chat application. This is part 1 of 2, in which we set up a new mobile service, wire up the SDK with CocoaPods, set up Twitter authentication and enrich the data using Javascript on the server. \\n\\nThis episode has been sponsored by Microsoft.'