Data = Donors, Aligning Your Business Goals with Your Digital Strategies

Published: April 20, 2021, 9 a.m.

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Dana Snyder is an entrepreneur, digital strategist, and passionate conscious consumer. She founded Positive Equation in 2017 with a focus on\\xa0helping nonprofits cultivate passionate online audiences of donors, partners, and advocates using social media.\\xa0We discuss:

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  • What content is working, is why?
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  • Who is your audience, and why?\\xa0
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  • Your website and social media channels are your storefront.
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  • Developing business goals and identify the right metrics for each.
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  • Presenting one\\u2019s brand with authenticity.
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  • Bringing positivity to one\\u2019s journey.
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  • Focus on heartbeats, not followers.
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We welcome support of the Nonprofit SnapCast via Patreon.\\nWe welcome your questions and feedback via The Nonprofit Snapshot website.

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