Podcasts Government Nonprofit SnapCast Bad Design Is Expensive, with Ross Kimbarovsky

Bad Design Is Expensive, with Ross Kimbarovsky

Published: Nov. 19, 2020, 9:47 a.m.

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SnapCast talks with Ross Kimbarovsky, the Founder and CEO of Crowdspring, a global marketplace to help nonprofit and for-profit entities with a variety of service. We talk about Nonprofit branding, and cover:

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  • There is a general misunderstanding of what a brand identity is.
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  • Your brand image is not what you say it is. It\\u2019s how people perceive you.
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  • The importance of symbols in a nonprofit brand.
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  • Sync-up your story and your brand identity so you can take control of how people see you.
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  • Good design vs bad design. Bad design is expensive. Good design is an accelerator.
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The Crowdspring Blog has a free branding guide for nonprofits:\\ncrowdspring.com/blog/nonprofit-branding

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And Crowdspring picks one nonprofit monthly to receive a free design project:\\nhttps://www.crowdspring.com/give-back/

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We welcome support of the Nonprofit SnapCast via Patreon.\\nWe welcome your questions and feedback via The Nonprofit Snapshot website.

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