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Kyle Hunt and Mike Matthews talk shop about business and marketing, what it\u2019s like writing books, how they decide what books to read and why, how they efficiently get the most out of those books and put the information they learn to use, and more.

This podcast is a low-key discussion with my buddy Kyle Hunt where we share a \u201cbehind the scenes\u201d look at the process of writing, revising, publishing, and marketing books, how we pick and choose books to read, how we take notes and learn from those books, and more. Specifically, we chat about . . .

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• The \u201csausage process\u201d of writing books and what it\u2019s like working with editors
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• How we revise and update books to take them from \u201cminimum viable product\u201d to masterwork
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• How we decide what books to read (and how we take notes)
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• Publishing books and marketing them
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• The \u201cmagic\u201d of finding the right timing for a business or idea
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• And more . . .
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In case you\u2019re not familiar with Kyle, he\u2019s a repeat podcast guest and author of several books, including Bodybuilding For Beginners and Strength Training For Beginners. He\u2019s also a competitive powerlifter, coach, owner of Hunt Fitness, and podcaster, who\u2019s the host of The Absolute Strength Podcast, which I\u2019ve been a guest on a number of times.

So, if you\u2019re at all curious about what it takes to write a book, what the research and editing process looks like, or just want to hear two authors chat about business, marketing, and writing, I think you\u2019ll enjoy this podcast! Press play and let me know what you think!

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Timestamps:

0:00 - Try Fortify risk-free today! Go to buylegion.com/fortify and use coupon code MUSCLE to save 20% or get double reward points!

5:25 - With so many projects you want to do, how do you choose the next one?

9:31 - How do you know when a product is done?

11:02 - How do you choose books to read?

13:16 - Do you like ebooks or physical books and why?

27:20 - Do you read one book at a time?

32:06 - Where can people find you and your work?

32:31 - Are you working on a new book?

36:21 - How important is timing when it comes to business?

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Mentioned on the show:

Try Fortify risk-free today! Go to buylegion.com/fortify and use coupon code MUSCLE to save 20% or get double reward points!

Kyle Hunt\u2019s Absolute Strength Podcast: https://podcasts.apple.com/us/podcast/the-absolute-strength-podcast/id1146086687

Kyle Hunt\u2019s Instagram: https://www.instagram.com/huntfitness/