BROADCASTS.com

Published: June 17, 2020, 10 a.m.

Well friends, it seems Quarantimes\u2122 may finally be coming to an end.

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Gyms here in Virginia are starting to re-open and other parts of the country are either already open or not far off from beginning the process.

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Unless there\u2019s a seismic shift in new cases of the virus, we\u2019re on an upward trajectory towards some form of normalcy. 

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The real question now is how will the fitness industry adapt to our new reality?

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Coronavirus isn\u2019t miraculously vanished, of course, and it\u2019s going to leave a lasting impact. Some businesses that couldn\u2019t stay afloat have closed their doors permanently, and even corporate giants like Starbucks just announced they\u2019re closing 400 stores in the US as a result of decreased sales due to the pandemic.

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So how will gyms fare? And what effects will this have on the other areas of the fitness industry? If you\u2019re a coach or personal trainer, is it time to pivot to a new career path? 

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To help make some Nostradamus-esque predictions, I invited Adam Schafer on the podcast.

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If you\u2019re not familiar with Adam, he\u2019s a host of Mind Pump, one of the biggest health and fitness podcasts, which garners over 1 millions listens every month. He\u2019s also a coach who\u2019s worked with over 1,000 people, and taught other coaches how to be better leaders and sell their services. So, Adam knows a thing or two about business and recognizing trends in the industry.

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In fact, that\u2019s one reason why I started advertising Legion supplements on the Mind Pump podcast.

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Anyhoo, in this episode, Adam and I talk about \u2026

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- The joys of texting

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- \u201cMicroinfluencers\u201d and podcast advertising

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- How coronavirus will affect the fitness space including commercial gyms, home workout equipment, and country clubs

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- Why the fitness industry isn\u2019t likely to disappear and will continue to grow

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- And more \u2026

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So, if you want to hear our thoughts on where the fitness industry is headed, get out your crystal ball and hit play!

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Timestamps:

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5:18 - Adam and Mike\u2019s thoughts on texting

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7:31 - Mike\u2019s thoughts on Mind Pump\u2019s coaching program

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7:58 - Adam\u2019s thoughts on effective advertising

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22:28- What is the future of fitness after COVID-19?

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1:10:07 - How do you think COVID-19 is going to affect the macro trend?

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Mentioned on The Show:

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Mindpump Podcast: https://mindpumppodcast.com/

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Mindpump Website: https://www.mindpumpmedia.com/

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Adam's Instagram: https://www.instagram.com/mindpumpadam/

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Mindpump YouTube: https://www.youtube.com/channel/UCq0hKkwnW5Cw1wQqu455WrA

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Legion VIP One-on-One Coaching: https://legionathletics.com/coaching/

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