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b'After years of anti-smoking messaging, Gen Z are bucking the trend and the rates of smoking are increasing for the first time in years. There has also been an increase in the amount of smoking seen in television series and amongst celebrities.\\n\\nPreviously a social no-no among a generation of wellness enthusiasts, why has their attitude changed?\\n\\nAlaina Demopoulos has written a piece in The Guardian about this and joins me now.'