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Dominic McGregor is the COO and Co Founder of Social Chain.\nToday I'm sitting down with Dom to catch up after we first spoke on Modern Wisdom 12 months ago. We reflect on his continuing journey through sobriety, why he believes that Social Chain may know their users better than they even know themselves and where the future of online advertising is heading.\nThank you to Social Chain for letting me use their fantastic studio and Video Guy Ollie for recording everything. I can't wait to go back.\nExtra Stuff:\nListen to Dom's first episode on Modern Wisdom -\xa0https://podcasts.apple.com/gb/podcast/005-dominic-mcgregor-controlling-worlds-social-media/id1347973549?i=1000403107274\nFollow Dom on Instagram -\xa0https://instagram.com/dpjmcgregor\nCheck out Dom's company Social Chain -\xa0https://www.socialchain.com/\nCheck out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link -\xa0https://www.amazon.co.uk/shop/modernwisdom\n-\nGet in touch.\xa0Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...\nInstagram:\xa0https://www.instagram.com/chriswillx\nTwitter:\xa0https://www.twitter.com/chriswillx\nYouTube:\xa0https://www.youtube.com/ModernWisdomPodcast\nEmail: https://www.chriswillx.com/contact\nLearn more about your ad choices. Visit megaphone.fm/adchoices