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b'There\'s no question that content marketing has replaced the old "yell and sell" strategies we are used to. That doesn\'t mean every marketer is taking a mindful approach to it. Setting the intentions for the campaign should be the first steps in creating a strategy, but there are questions. Do you create a campaign for awareness or to generate leads? Read more: http://bit.ly/2iXodI7\\n\\n--- \\n\\nSupport this podcast: https://podcasters.spotify.com/pod/show/jfouts/support'