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In this episode of the Middle Tech Spotlight Series, we sit down with Josh Lay, the founder of Nymbl Systems, a medical records and practice management system. Josh shares the elevator pitch for Nymbl Systems, highlighting its efficiency in managing patient records, scheduling, and billing, allowing healthcare providers to spend more time with patients. He discusses the evolution of the business, starting in Lexington and later moving to Phoenix before settling in Columbus.

The challenges Josh faced included fundraising and finding investors who understood the market potential beyond the narrow focus of orthotics and prosthetics. However, with the help of a lead investor, the business model expanded, unlocking new markets and growth opportunities. Josh emphasizes the importance of location and the supportive startup ecosystem in Columbus, with its vibrant community and resources for founders. He also highlights the success of Nymbl Systems in becoming a core system of records, enabling the monetization of additional services and transaction fees, while providing a highly sticky platform for clients due to the critical data they enter.

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