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b'Perception is reality. In today\'s society and the jury of public opinion, once people create a perception about you, it becomes reality. It then becomes harder to sway their first impression or opinion. Our daily lives are flooded with "influencers" who attempt to use their opinions as facts and try to share why you should take their opinion as the only truth. \\n\\nIn this episode we are joined by Marty Skovlund Jr. of Black Rifle Company\'s "Coffee or Die" magazine and Patrick Baker of Task & Purpose. \\n\\nMarty is a veteran of the 1st Ranger Battalion. He\'s the author of Violence of Action: The Untold Stories of the 75th Ranger Regiment in the War on Terror (Blackside Publishing) as well as Ranger Knowledge: The Complete Study Guide (St. Martins Press). Patrick Baker is a former Marine.\\n\\n__________\\n\\nRobert is a retired US Army Armor and Recruiter/Retention MSG turned Fortune 50 executive; Paul Martinez is a retired US Army Ranger and sniper NCO; Erich Martin is an active duty U.S. Army Special Forces Master Sergeant\\n\\nVisit https://www.patreon.com/join/Mentors4mil? to become a patron of our podcast. \\n\\nJoin our new closed Facebook Team Room at https://www.facebook.com/groups/mentors4mil\\n\\nFollow Mentors for Military:\\niTunes: https://apple.co/1WaEvbB\\nSpotify: https://open.spotify.com/show/3w4RiZBxBS8EDy6cuOlbUl\\nPodBean: https://mentorsformilitary.podbean.com/\\nSoundCloud: www.soundcloud.com/mentors4mil\\nInstagram: www.instagram.com/mentors4mil\\nTwitter: www.twitter.com/mentors4mil\\nFacebook: www.facebook.com/mentors4mil\\nHomepage: www.mentorsformilitary.com\\nUse Code Mentors4mil at www.SkeletonOptics.com to receive your discount.'