Podcasts Other Marketing Technology Podcast by Marketing Guys Why Being a Human Is Your Competitive Advantage as a marketer - Elias Interview Bryan Kramer (author and keynote speaker)

Why Being a Human Is Your Competitive Advantage as a marketer - Elias Interview Bryan Kramer (author and keynote speaker)

Published: June 4, 2023, 10:41 a.m.

In this episode,\xa0Elias has a chat with author and keynote speaker Bryan Kramer. Bryan\u2019s first book\xa0\u201cThere Is No B2B or B2C: It\u2019s Human to Human H2H\u201d started a\xa0global movement about how to be more human, selling over 15,000 books and keynoting in over 30+ countries.\nTopics we cover:\nThe H2H (human2human) concept\nHow to be human in an automated world\nThe effects of over-automating your marketing\nIdentifying human touchpoints in the customer journey\nLinkedIn Bryan: https://www.linkedin.com/in/bryanjkramer/\xa0\nWebsite: https://bryankramer.com/\xa0\n\xa0\n** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at\xa0clubmartech.com\xa0**\nThe Marketing Technology Podcast is brought to you by\xa0Marketing Guys, the #1 Martech agency in Europe.\nIf you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact\xa0Elias Crum\xa0at\xa0e.crum@marketingguys.nl