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** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at\xa0clubmartech.com\xa0**\nSwitching marketing automation platforms can be tricky and requires a lot of preparation. Altudo has moved from Eloqua to Pardot and Akhil Mittal shares some learnings in this episode.\nIn this episode, Elias has a chat with Akhil Mittal, who is SVP Global Sales & Marketing of Altudo. They are a martech agency specialized in corporate solutions.\nTopics we discuss:\nThings to consider when switching platforms: pricing and technology\nBest-of-breed versus all-in-one platforms\nCRM and marketing automation integration\xa0\nLinkedIn Akhil Mittal: https://www.linkedin.com/in/akhilmittal2/\xa0\nWebsite Altudo: https://www.altudo.co/\xa0\n\xa0\n** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at\xa0clubmartech.com\xa0**\nThe Marketing Technology Podcast is brought to you by\xa0Marketing Guys, the #1 Martech agency in Europe.\nIf you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact\xa0Elias Crum\xa0at\xa0e.crum@marketingguys.nl