Airbnbs Brand vs Search Bet Pays Off #2302

Published: Dec. 8, 2022, 2 p.m.

b'In episode #2302, we discuss how Airbnb\\u2019s brand versus search bet is actually paying off. According to the Wall Street Journal, Airbnb\\u2019s strategy of slashing ad spending to invest in brand marketing and lessen its reliance on search-engine...'