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Ross Brand with your Livestream Universe Update and Alexa Flash Briefing for Wednesday, April 4th, 2018. One of the hard lessons we live streamers have learned in recent years is the risk involved when you only focus on one platform or social network. Aaron Roth of Arkon Mounts has seen tremendous growth in his live streaming line of products from building multiple communities across social media. On Todd.Live’s Entrepreneur Live Video podcast, Aaron said success comes from going with what works. High follower numbers don’t necessarily mean more sales. You can see Todd Bergin’s entire interview with Aaron Roth on the Todd.Live Facebook page. Our Wednesday Spotlight theme for today is live streamers who have moved into podcasting: Leslie Nance of go2kitchens.com hosts “Lunch with Leslie” live, Tuesdays to Thursdays, at 2pm ET on Periscope and Twitter. She’s a 2017 Shorty Awards Periscoper of the Year Finalist. Leslie and her sidekick/husband Robin host Fork It Over Radio Saturday mornings on 1310 KFKA in Colorado, and then release the live radio show as a podcast. Professor Nez’ live streaming show #NEZNATION LIVE is now available as a podcast on popular directories such as iTunes, Google Play and Stitcher. Nez covers digital media, business and 21st century communications. He keeps the conversation going between shows in the #NezNation Facebook group. And Brad Friedman is repurposing some of his Brads Live interviews from Facebook as episodes of The Digital Slice Podcast. A ranking member of several social marketing lists, Brad is the author of a new book — his second in 6 months: The Small Business Owner's Guide to Inbound Marketing: Tips and Tricks to Grow Your Business.   At 3pm ET today, it’s Camera Confidence Live with Molly Mahoney on the BeLive TV Facebook page. She’ll be sharing “15 Little Known Tools” to make “your Social Media more FUN and Engaging!” Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!   AMAZON ALEXA: Get The Livestream Universe Update as an Alexa Flash Briefing: http://LivestreamUniverse.com/Alexa.